“I grew to become friends with Libba and Gifford, frequently staying at their home. I noticed that Gifford worked all the time. Other than short breaks to play disc golf or to participate in drumming circles, I never noticed Gifford partaking in what I then considered relaxation activities: watching television or just sitting around doing nothing. I asked him about this. He told me that when he was doing what he loved to do, then it was enjoyable. The joy of accomplishing something worthwhile exceeded the joy he received from more mundane activities like passively consuming entertainment.”—from the article How to Find the Time to Accomplish Anything by William Hertling
Data abounds in the world of interaction design. If an analyst wants to know which part of an app is drawing the most attention, or what color is most likely to make someone click a button, there are plenty of tools to help run experiments, multivariate tests, or make minor modifications.
In an article published in the journal Social Psychological and Personality Science, University of California at San Diego behavioral scientist Ayelet Gneezy and University of Chicago business professor Nicholas Epley tracked people’s responses to three types of promises: broken ones, kept ones,
In a continuation of our 2014 99U Conference recaps, we bring you more insights from our yearly gathering focused on idea execution. In today’s edition, our speakers all succeeded by using entirely different approaches to the open-ended challenge of starting (and maintaining) a business.
Can you imagine how awesome it would have been to be an entrepreneur in 1985 when almost any dot com name you wanted was available? All words; short ones, cool ones. All you had to do was ask. It didn’t even cost anything to claim. This grand opportunity was true for years.
People with depression have higher levels of cytokines (pro-inflammatory secretions) in their bloodstream. Useful 1 People who disclosed more personal information to others tended to be more liked than people who disclosed less personal information. Useful 13 About 3.
This Sunday marks three years since the death of Apple co-founder and former CEO, Steve Jobs, at the age of 55. On Friday, Tim Cook sent out a note to Apple employees, sharing some of his thoughts on Jobs’ legacy:
Sunday will mark the third anniversary of Steve’s passing. I’m sure that many of you will be thinking of him on that day, as I know I will.
I hope you’ll take a moment to appreciate the many ways Steve made our world better. Children learn in new ways thanks to the products he dreamed up. The most creative people on earth use them to compose symphonies and pop songs, and write everything from novels to poetry to text messages. Steve’s life’s work produced the canvas on which artists now create masterpieces.
Steve’s vision extended far beyond the years he was alive, and the values on which he built Apple will always be with us. Many of the ideas and projects we’re working on today got started after he died, but his influence on them — and on all of us — is unmistakeable.
Enjoy your weekend, and thanks for helping carry Steve’s legacy into the future.
“My boys are ten, and I like spending time with them doing stuff that I did, which is drawing and making things—real things, not virtual things,” Jony says. “I think it’s important that we learn how to draw and to make something and to do it directly—to understand the properties you’re working with by manipulating them and transforming them yourself.”
Nest. GoPro. Beats. Jawbone. Oculus. All hardware companies and each of them accorded multi-billion dollar valuations either in private investment transactions or acquisitions by some of the largest technology companies on the planet.
Two key takeaways:
Hardware is still hard. But it’s getting easier.
"Hardware 2.0" companies have disrupted our notions about the difference between hardware and software with one seamless user experience. We’ve seen this approach work for Apple. I’m not surprised it’s working for other companies as well.
Learn the exact copywriting techniques Apple uses when they create a landing page for a product launch.
This fabulous article on the leadpages blog provides a close look at Apple’s iOS 8 landing page and goes through the essential principles of crafting effective (landing) page copy. Copywriter Will Hoekenga examines Apple’s page piece by piece and explains in detail why its copy works so well.
Many people say that without Steve Jobs, Apple isn’t what it used to be. Of course it is not. The market is evolving and so must Apple. The company’s position is significantly different from what it was ten years ago.
To remain successful, Apple must adapt to new conditions and simply can’t act in a way it did for over a decade. I believe Tim Cook’s decisions and Apple’s recent steps not only make sense, but may even be necessary.
SPEAKING two languages rather than just one has obvious practical benefits in an increasingly globalized world. But in recent years, scientists have begun to show that the advantages of bilingualism are even more fundamental than being able to converse with a wider range of people.
According to a January 2012 Forbes article, nearly 16% of the 400 most affluent Americans do not have a college degree. When one considers the 400 richest people on the entire planet, the percentage of non-college graduates doubles. Shocking? Hardly.
It was in this video from Jeff Shinabarger that I first heard the phrase, “‘Busy’ has become the new ‘Fine’.” As in, when you ask somebody how they were doing, they used to answer, “Fine.” But nowadays, everybody answers, “Busy.”
Marketer can do all of their own advertising faster and cheaper. But they’re entirely too caught up in themselves. … Ad Age is committed to providing you with industry news and information you need to succeed. That’s why we are pleased to offer our readers 7 free articles and blogs at no charge.
Thomas Edison famously said that genius is 99% perspiration, 1% inspiration. But how do you create a space in your head for that 1% to thrive? Steve Coomber explores the creative brain For centuries, inspiration has been the spark that fires up new technologies and launches business empires.
CHICAGO -Celebrated creative shop Crispin Porter + Bogusky CEO Jeff Hicks raised the bar for ad agencies during a packed keynote session Oct. 25 at Forrester’s Consumer Forum 2006 at the Palmer House Hilton. The future of advertising is that there isn’t any.
Scientists have repeatedly shown that there’s a link between sleep deprivation and obesity. When you cut back on sleep, your body produces less leptin, a hormone that helps regulate appetite and metabolism, and more ghrelin, a hormone that stimulates hunger.
Leonard Bernstein once said, “To achieve great things, two things are needed: a plan, and not quite enough time.” Planning is good, but deviating from it is key for blue-sky performance. The question is, what forces us to do this?
No matter how rational and high-minded you try to be, you can’t make decision after decision without paying a biological price. It’s different from ordinary physical fatigue — you’re not consciously aware of being tired — but you’re low on mental energy.
The more choices you make throughout the day, the harder each one becomes for your brain, and eventually it looks for shortcuts, usually in either of two very different ways.
One shortcut is to become reckless: to act impulsively instead of expending the energy to first think through the consequences. (Sure, tweet that photo! What could go wrong?)
The other shortcut is the ultimate energy saver: do nothing. Instead of agonizing over decisions, avoid any choice.
This is good to know. Find out more about decision fatigue and how to counteract it in the original article in The New York Times.
Is the typical strategy development process a waste of time? Fact is, the executable ideas are usually the most important thing. It’s what the client cares about most. Do you sometimes wish you spent more time on the ideas and less on preparation?
Learn more about an agile, ship-first approach to strategy in this article by Matt Daniels, Strategist at Undercurrent. Matt describes their new process in detail on a specific 8-week timeline. Good read.